The tables below describes the roles and responsibilities of the participants who should be considered for the activation of the project to improve the response rate from participants.

investigators transform customer data into insights


I work in a specialist role related to the TRANSFORMATION of data into insights.

My day to day can include

  • Building Reports, Scorecards, or Dashboards
  • Conducting financial forecasting or ad-hoc analysis
  • Managing an insights team
  • Developing advanced insights or predictive intelligence

My role would fit well in a MIS, Risk, Financial Management, Actuarial, Marketing Analytics or Data Science function.

Originators are specialists who manage data


I work in a technical data role related specifically to the capture, storage and MANAGEMENT of data.

My day to day can include

  • Supporting the capture of data for the business
  • Ensuring the data is stored effectively
  • Manage the movement of data from system to system
  • I can be involved in technical data governance

My role would fit well in a Information Technology, Business Intelligence, Data Management, Data Warehousing, or Data Governance team.