Retail Sector
DEEPEN CUSTOMER LOYALTY
How could a tailored customer strategy help improve your loyalty?Building stronger customer engagement in retail can be a challenge. How do you choose which marketing and promotional options are most effective to remain relevant when margins are already tight.
Not too sure where to start?
Why not have a chat with a Customer Crunch representative and consider tackling some options together.
ENABLED INTELLIGENCE
Leverage analytics to increase marginsBy taking a proactive approach to understanding and developing intelligence on customers and competitors, a tailored strategy can be developed, influencing consumer behaviour, creating more engagement, and ensuring a few more items are added at the point of sale.
The goal would be to improve loyalty, increase basket size, while at the same time reducing your expense on marketing.
How we can help your retail programs
Loyalty
5-7%
Increase in consumer loyalty away from competitors.
Basket Size
8%
Increase in value of each purchase experience.
Marketing Expense
10-15%
Decrease in expenditure through optimisation.
Would you like to know more?
Download our industry profile on the Retail Sector to gain a snapshot on program recommendations
Partner Testimonials
See What Our Partners Saying
Having data scattered across different divisions, reporting alternative numbers, that provided no clear insight, was challenging. It was near impossible to separate fact from fiction, limiting our ability to devise the right customer marketing strategy. Customer Crunch worked tirelessly to design a solution that provided information that was accurate, intuitive, and create consensus across the business that resulted in positive change.
Caroline Elton
Uniting Care - Head of Marketing
The team at Customer Crunch demonstrate an expertise that is hard to come by in the market today. A profound and holistic understanding of customer transformation and how all its elements need to be combined with solid ideas to improve the way an organisation interacts with its customers.
Michelle Vanzella
Suncorp - Executive Director
We were challenged with understanding all the interactions our members had with our business and the best way in which to communicate with them when promoting new services. The Customer Crunch team smashed though our data, developing a segmentation and dashboard of our members. This provided us new avenues for us to truly grow our business.
Warren Clark
NatRoads - CEO
The Customer Crunch team were brought in to set up a data science practice, establish good operating workflow and processes for predictive modelling and customer analytics, and validate and measure a suite of customer analytics use cases that would drive significant revenue uplift for the business. Customer Crunch successfully delivered all these initiatives within a 6 month time-frame, including a comprehensively modelled road-map of customer analytics use cases identifying revenue uplift opportunities in excess of A$200m p.a within a 2-3 year time horizon.