CDC: CUSTOMER DATA CULTURE (Test Flight)

The synthesis of four key customer drivers combine to form an enabled information ecosystem that will help your business refine customer needs, accelerate communication programs, and enhance commercial returns.

  • Consolidates your viewpoints into four key drivers
  • Provides you with your own score of capability
  • Shows how each driver interrelates across your information ecosystem
  • Offers key recommendations to take immediate action
  • Gives you a tase of the CDC ENTERPRISE version

Assess your capability across several Insight Drivers

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Listen to Customer

Listen to Customer

How well your organisation captures data at customer touchpoints to learn more about customer needs.
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Knowledge of Customer

Knowledge of Customer

Your ability to understand the needs and behaviours of your customers through analysis and insight generation.
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Interaction with Customer

Interaction with Customer

How well and organisation leverages intelligence to improve customer communication.
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Culture of Customer

Culture of Customer

Assessing employees perspective on feeling customer enabled in their role

It’s free, and only takes 6 minutes. Have your results in 24 hours.

Want to send the assessment to your whole team?
Consider the CDC DISCOVERY solution